October 2009
10 posts
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An eclectic mix of newly introduced entertainment,...
Source: Top Company Logo ReDesigns in 2009 By Zac Johnson
“What’s more important… the product or company branding? In the beginning stages, the product or service will make the company famous, and possibly give that company a recognizable world wide logo. On the flip side, once that company is massively successful and is a globally recognized brand, anything they throw out to the public will...
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Rebranding America by Bono
“We will support the Millennium Development Goals, and approach next year’s summit with a global plan to make them a reality. And we will set our sights on the eradication of extreme poverty in our time.”
They’re not my words, they’re your president’s. If they’re not familiar, it’s because they didn’t make many headlines. But for me, these 36 words are why I believe Mr. Obama could well be a...
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Listening to: Fleur Blanche by Orsten...
Fleur Blanche - Orsten
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“The bull is alive and well,” and “He is on your...
Image source: mlartsource.com/en/blog
“A year after the brand played a major role in a meltdown that prompted a federal bailout and a worldwide economic downturn, Merrill Lynch and its bull are back, with a $20 million campaign offering consumers “help”.
Bank of America, Merrill Lynch’s new owner, is launching the campaign, themed “help2,” to reintroduce its newly acquired...
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Sweden's first floating sauna? Is there another...
Source: breathebranding
“Salt & Sill’s owners, Susanna and Patrick Hermansson’s, ideas about a hotel were born in 2004. The dream was to start a business offering a complete experience within food, drink and accommodation, built around the peaceful island of Klädesholmen. A hotel with meeting and conference facilities, which opens up brand new possibilities - all year round, became the...