February 2009
43 posts
2 tags
Our idea of culture now is making money. We still have too many basic needs to...
– Cristian Stanescu, a journalist who covered the court case that turned over some artworks to the son of the late Romanian dictator Nicolae Ceausescu.
Source: IHT.com
2 tags
If you can, be first. If you can’t be first, create a new category in...
– Al Ries & Jack Trout, The 22 Immutable Laws of Marketing, 1994
Inappropriately overused words No.10: ‘Synergism’
– @DanDimmock
A matter of opinion...
(via illustratedexample → the warfare collective)
Minneapolis Police Turn to Branding to Burnish... →
“CHICAGO (AdAge.com) — Cheer up, agencies. Sure, financial institutions, automakers and retailers are all cutting back these days, but one new category of business may be entering the marketing fray: police departments.”
2 tags
"The 21st-Century Librarian" - (IHT/Americas)
“School librarians are guiding students through the flood of digital information that confronts them.”
Inappropriately overused words No.7: ‘Iconoclast’
– @DanDimmock
2 tags
Inappropriately overused words No.6: ‘Honestly’
– @AndyJacobson
2 tags
Corporate identity specialists … spend their time rechristening other companies,...
– Lisa Belkin
Inappropriately overused words No.9: ‘Reticence’
– @DanDimmock
Inappropriately overused words No.14: ‘Basically’
– @Larkers
Inappropriately overused words No.4: ‘Dichotomy’
– @DanDimmock
3 tags
Brand valuation is an utterly meaningless process,...
Wally Olins ‘Grrrs!’ about what he sees as the worthlessness of brand evaluation, arguing that the digits disclosed by brands are ‘profoundly misleading’ and lacks true meaning.
“Tangible assets, buildings, plant and machinery have always had a place on the balance sheet. Traditionally, intangible assets haven’t, although in recent years this has been changing....
Inappropriately overused words No.2: ‘branding’
– @DanDimmock
Inappropriately overused words No.5: ‘Caveat’
– @DanDimmock
Inappropriately overused words No.3: ‘Zeitgeist’
– @DanDimmock
Inappropriately overused words No.11: ‘Issues’
– @Larkers
Inappropriately overused words No.8: ‘Organic’
– @DanDimmock & @Larkers
I didn’t know I was working class until I got to university.
– Ricky Gervais
Lust and pride: the vices dividing the sexes |... →
2 tags
Boards of directors are preoccupied with their companies’ wealth. Research...
– Tim Ambler, Marketing and the Bottom Line
5 tags
Agencies fear marketing budgets will be slashed...
“The impact of the economic downturn of client’s budgets has agencies concerned about spend over the next year with 29.9% expecting marketing budgets to drop further, according to The Marketing Communication Consultants Association’s (MCCA) agency barometer. The report revealed that while 66 per cent of agencies were optimistic about spend in 2009, 18.8 per cent expect to lose staff this...
4 tags
The fully equipped Merrill Lynch bull, designed for CEO Donald Regan by...
– Tony Spaeth, identityworks.com, February 1998
4 tags
What will become of the iconic Merrill Lynch bull?
“The Brand Union wins global financial account” by Daniel Farey-Jones, Brand Republic 18-Feb-09
2 tags
Attempting to decipher last night's dream. Very...
“To see a race car in your dream, symbolizes your hard driving and headstrong attitudes. It may also reflect your competitive nature and the need to win.”
“To dream that you are driving a race car, represents your fast paced lifestyle. You may be jeopardising your health with your reckless behaviour.”
“To dream that you are good friends with a celebrity,...
2 tags
@JayRab Perhaps something useful for those cold...
Source: U nT i t l e D www.monster-munch.com/eaten-by-a-bear
1 tag
No.2 - The first case of sleep emailing has been documented in the journal Sleep...
– Source: 10 things we didn’t know last month, The Marketing Society
6 tags
A little Tom Dixon feedback for @MissDomm
Never one not to respond to requests [sic], last night, together with The Group, I went to the V&A to listen to Alice Rawsthorn ‘in conversation with’ Tom Dixon - the former Habitat design director and self-branded product designer/entrepreneur.
Although I sat several rows back, I liked Tom and, of course, hearing about his career - but certainly not from a pretentious,...
10 questions to ask before hiring your agency’s... →
3 tags
What does @BritneySpears think about the Pepsi...
Like Citroen, the recently introduced new Pepsi logo is a brandmark iteration designed with an intention to stick out on the modern shelf, and when reading this ‘new age coke war’ review this morning, I found the following really insightful and definite food for thought:
“In a world pounded by relentless visual noise (thank you, Internet), Pepsi is joining a move to simplicity...
3 tags
Going on offense, Citroën is dealing with the global crisis with a show of...
– Tony Spaeth on the new Citroën brandmark
2 tags
The perosn who doesn’t make mistakes is unlikely to make anything
– Paul Arden
5 tags
"A bitter rivalry between two top advertising...
By Eric Pfanner (International Herald Tribune) THURSDAY, FEBRUARY 5, 2009 …”There, on CNN, was Lévy, the chief executive of Publicis Groupe, based in Paris, being interviewed about the state of the advertising industry and the global economy. Over on CNBC, Sorrell, chief of WPP Group, based in London, shared his views. Next up: the BBC, for more from Lévy. And what about CCTV, the...
4 tags
Top 10 tallest buildings completed in 2008
The Shanghai World Financial Centre (aka the bottle opener) was the tallest building to be completed in 2008 - making it the second tallest in the world. The centre stands at a height of 492m (1614ft)…
“As the economic crisis reduced financial markets to rubble in 2008, tall buildings hit a high - literally. New figures show the average height of the top 10 tallest buildings...
5 tags
Charity shop offers 'pay what you want' scheme
“Wiltshire Sue Ryder Care shop asks customers to pay what they think items are worth
Shoppers at a Sue Ryder Care charity shop in Wiltshire will be able to pay what they like for goods on offer this week. From today, all products donated to the charity ‘s store in Melksham will be displayed with no price tag. Customers will be asked to pay what…”
By Hannah Jordan, Third...
8 tags
Get with the programme!
“The Creative Britain report was about helping creative business move from the margins to the mainstream. The Digital Britain report is about establishing a proper platform for the digital economy, and will have far reaching impact across many industries, not just this one.”
“…the Creative Britain report was about looking backwards to how great it was being a digitally...
4 tags
"Good design". Hmmm?!
“At the debate [World Economic Forum] each designer was asked to identify one example of “good” and one example of “bad” design, and to explain the reasons for their choices. What did they come up with?” Source: Good or bad design? The verdict(s), By Alice Rawsthorn, IHT.com