July 2011
12 posts
5 tags
Understanding consumers →
Reblogged: makingit2madisonave: This article in The Economist reminded me a lot of what I was told by all the planners at BBH, about those cultural differences and details it is important to understand when dealing with foreign markets. China is the next big thing and so a lot of brands are now trying to crack this market. …
Jul 22nd
118 notes
4 tags
Jul 22nd
113 notes
3 tags
Jul 22nd
353 notes
5 tags
Jul 22nd
10 notes
3 tags
Jul 21st
4 tags
Jul 18th
5 notes
5 tags
Jul 10th
12 notes
3 tags
Jul 10th
19 notes
4 tags
“Overall, because branding is about creating and sustaining trust it means...”
– Wally Olins Reblogged brandstanding:
Jul 8th
4 notes
4 tags
Jul 8th
1 note
3 tags
“To us, organic is not a marketing gag as it is for other businesses who only...”
– Alain Coumont, Founder, Le Pain Quotidien (@DanDimmock) The Brander » Le Pain Quotidien – Passion and Providence http://t.co/FtA4brJ
Jul 8th
2 notes
2 tags
“Metro-North, The Hudson River, a dirty baseball cap, low hanging Gourds, bottled...”
Jul 1st