August 2011
17 posts
3 tags
How to Foster Innovation Through Diverse... →
3 tags
Whoa! In the human spirit of adventure, @_IamHUMAN... →
6 tags
4 tags
Diet Coke Limited Edition
Reblogged wearemalossol:
Diet Coke reveals a new look for fall with a limited-time-only can design by Turner Duckworth.
“The design features a section of the Diet Coke logo, cropped to feature the “D” and “k” set against the brand’s signature silver backdrop, creating a bold, tailored look for fall. The new can design will be available nationwide beginning September and only on shelves...
4 tags
3 tags
2 tags
Any technique, however worthy and desirable, becomes a disease when the mind is...
– Bruce Lee
3 tags
5 tags
5 tags
7 tags
4 tags
4 tags
‘Brand Atlas’ iBook, now available to download
Type “Branding Book” in to Google and you will be presented with over 57,000 sources of reference; each one claiming to have the right answer. Packed full of inspirational ideas and topics for discussion, Brand Atlas is different. This book (iBook) provides the curious and inquisitive with brainstorm ideas and delicious insight, through easy to follow visuals. Helping to not only make sense of...
8 tags
A New Identity for Hero Motocorp (form. Hero...
Following last month’s news about the renaming of Hero Honda Motors to Hero Motocorp, India’s largest ‘two-wheeler maker’, the eagerly anticipated new logo identity launched today in London.
Over the past few months, Wolff-Olins have been working with the company to review the brand strategy and architecture, the system used to structure, name and design the brands within...
4 tags
5 tags
New York Times Wants to Be the Pandora of News →
Reblogged infoneer-pulse:
The New York Times is beginning to roll out an experimental new approach to personalized news that the Poynter Institute compares to Pandora’s approach to suggesting music based on what users say they like. The paper is trying to provide a more social news experience that includes not only personalization but also a reader reputation system and new approach to...
5 tags
Anticipation building: "#HeroHonda to reveal new... →