Notes

Zuji beans!: We love this. Aussie holiday booking firm Zuji produced 1,000s of cans of economy baked beans and sold them from dedicated stores for 10c a can. The theme played on the need to save and then played on their strapline, ‘making holidays happen’. Very clever. 20c toothpaste to follow.

Zuji beans!: We love this. Aussie holiday booking firm Zuji produced 1,000s of cans of economy baked beans and sold them from dedicated stores for 10c a can. The theme played on the need to save and then played on their strapline, ‘making holidays happen’. Very clever. 20c toothpaste to follow.