Notes

Get with the programme!

The Creative Britain report was about helping creative business move from the margins to the mainstream. The Digital Britain report is about establishing a proper platform for the digital economy, and will have far reaching impact across many industries, not just this one.”

“…the Creative Britain report was about looking backwards to how great it was being a digitally illiterate creative director in the sixties. The Digital Britain report is about looking forward to how great it should be being a digitally literate creative business in the future. I, for one, welcome it.”

Source: The future’s bright. The future’s digital. Alastair Duncan, BrandRepublic.com


An excellent summary and an opinion that I certainly share. The gap, if I can call it that, has been closing for some time now. There are even more exciting times ahead. Onwards and upwards. [DD]

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