New York Times Wants to Be the Pandora of News
Reblogged infoneer-pulse:
The New York Times is beginning to roll out an experimental new approach to personalized news that the Poynter Institute compares to Pandora’s approach to suggesting music based on what users say they like. The paper is trying to provide a more social news experience that includes not only personalization but also a reader reputation system and new approach to commenting. So far, most of the new additions have been happening behind the scenes—rethinking how to do recommendations and tweaking algorithms. When the toolbar for TimesPeople, a simple social network launched in 2008, disappeared this week, Poynter’s Jeff Sonderman suspected something biggest was in store and reached out to chief technology officer Marc Frons who explained some upcoming features.
» via The Atlantic




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