Diet Coke Limited Edition
Reblogged wearemalossol:
Diet Coke reveals a new look for fall with a limited-time-only can design by Turner Duckworth.
“The design features a section of the Diet Coke logo, cropped to feature the “D” and “k” set against the brand’s signature silver backdrop, creating a bold, tailored look for fall. The new can design will be available nationwide beginning September and only on shelves for two months.”
…And not forgetting the importance of retail display marketing and POS… [DD]
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