Posts tagged with reblogged

Posted 1 week ago
by whatsthebeef
via thedailywhat

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Reblogged thedailywhat: Life’s Little Victory of the Day: Sainsbury’s announced today that it was bowing to social network pressure, and renaming its tiger bread “giraffe bread” per Lily Robinson’s suggestion. The three-year-old wrote the supermarket chain last year to ask why tiger bread is called tiger bread, suggesting it be renamed “giraffe bread” to better match its appearance. Customer service manager Chris King wrote Lily back to explain that the bread was named by a baker long ago who “thought it looked stripey like a tiger.” However, King sided with Lily, calling her renaming idea “brilliant.” After thousands of social network users hopped aboard the Giraffe Bread Express, the company caved and decided to move forward with the name change. “In response to overwhelming customer feedback that our tiger bread has more resemblance to a giraffe, from today we will be changing our tiger bread to giraffe bread and seeing how that goes,” said Sainsbury’s in a statement. Congrats everybody. We did it. [bbc / thanks sam!] Madness!

Reblogged thedailywhat:


Life’s Little Victory of the Day: Sainsbury’s announced today that it was bowing to social network pressure, and renaming its tiger bread “giraffe bread” per Lily Robinson’s suggestion.

The three-year-old wrote the supermarket chain last year to ask why tiger bread is called tiger bread, suggesting it be renamed “giraffe bread” to better match its appearance.

Customer service manager Chris King wrote Lily back to explain that the bread was named by a baker long ago who “thought it looked stripey like a tiger.” However, King sided with Lily, calling her renaming idea “brilliant.”

After thousands of social network users hopped aboard the Giraffe Bread Express, the company caved and decided to move forward with the name change.

“In response to overwhelming customer feedback that our tiger bread has more resemblance to a giraffe, from today we will be changing our tiger bread to giraffe bread and seeing how that goes,” said Sainsbury’s in a statement.

Congrats everybody. We did it.

[bbc / thanks sam!]

Madness!

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Posted 1 week ago
by whatsthebeef
via photojojo

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Reblogged photojojo:

Wittner Fabrice has perfected the tricky art of light stenciling.

He shot these photos in Hanoi and Christ Church, New Zealand. Check out his behind the scenes shots under Enlightened Souls at his site!

Light Stencils in Hanoi & New Zealand

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Posted 2 weeks ago
by whatsthebeef
via jaymug

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Reblogged jaymug: Ogilvy - The Original Mad Man Zoom Image

Reblogged jaymug:

Ogilvy - The Original Mad Man

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Posted 2 weeks ago
by whatsthebeef
via hashdoc

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The Most Valuable U.S Retail Brands of 2010

Reblogged hashdoc:

This presentation explains why strong brands are stronger, it also provides you with the profiles of the top 50 brands.


Source: Interbrand Design Forum

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Posted 3 weeks ago
by whatsthebeef
via horaciogaray

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Consumers Don’t Like Shopping Via Branded Apps

Reblogged horaciogaray:

Companies have long felt the pressure to develop apps for customers carrying tablets and smartphones, but according to a new study consumers show a greater preference — by up to 20 times — for browsing the Web to shop rather than using branded apps.

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Posted 3 weeks ago
by whatsthebeef
via thoughtyoushouldseethis

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Reblogged: thoughtyoushouldseethis:

Love this, the story of the evolution of the PBS logo, as told by its designer, Herb Lubalin. 

[Video via Creative Review and Under Consideration.]

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Posted 4 months ago
by whatsthebeef
via digitalspark

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How to Build and Keep Your Brand Strong

Reblogged digitalspark:

 

·       Compelling Value Propositions

·       High quality Customer Experiences

·       Reputation for excellence … delivery on promises

·       Unique / distinct positioning and imaging concepts

·       Strong communications program

·       Add partnerships and strategic alliances

·       Intense customer focus

·       First and early mover technology advantage

·       Relentless Innovation

 

Maybe you aren’t best in all, but you should be working in all these areas.

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Posted 5 months ago
by whatsthebeef

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A Peek Behind Apple’s Retail Brand Experience “More people now visit Apple’s 326 stores in a single quarter than the 60 million who visited Walt Disney Co.’s four biggest theme parks last year, according to data from Apple and the Themed Entertainment Association. Apple’s annual retail sales per square foot have soared to $4,406—excluding online sales, according to investment bank Needham & Co. Add in online sales, which include iTunes, and the number jumps to $5,914. That’s far higher than the sales per square foot and online sales of jeweler Tiffany& Co. ($3,070), luxury retailer Coach Inc. ($1,776), and electronics retailer Best Buy Co. ($880)…” Read more: http://online.wsj.com/article/ — Source: A Peek Behind Apple’s Retail Brand Experience Zoom Image

A Peek Behind Apple’s Retail Brand Experience

“More people now visit Apple’s 326 stores in a single quarter than the 60 million who visited Walt Disney Co.’s four biggest theme parks last year, according to data from Apple and the Themed Entertainment Association. Apple’s annual retail sales per square foot have soared to $4,406—excluding online sales, according to investment bank Needham & Co. Add in online sales, which include iTunes, and the number jumps to $5,914. That’s far higher than the sales per square foot and online sales of jeweler Tiffany& Co. ($3,070), luxury retailer Coach Inc. ($1,776), and electronics retailer Best Buy Co. ($880)…” Read more: http://online.wsj.com/article/

— Source: A Peek Behind Apple’s Retail Brand Experience

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Posted 6 months ago
by whatsthebeef
via laughingsquid

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Reblogged laughingsquid:

Off Book: Typography, A Mini Documentary on Typography by PBS Arts

Link: Hoefler & Frere-Jones

(Source: pbsarts)

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Posted 6 months ago
by whatsthebeef
via makingit2madisonave

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Understanding consumers

Reblogged: makingit2madisonave:

This article in The Economist reminded me a lot of what I was told by all the planners at BBH, about those cultural differences and details it is important to understand when dealing with foreign markets. China is the next big thing and so a lot of brands are now trying to crack this market.

…

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Posted 6 months ago
by whatsthebeef
via stepa

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Reblogged: stepa: Superb Idea: Virgin America Rolls Out Water-Bottle Refill Stations

Reblogged: stepa:

Superb Idea: Virgin America Rolls Out Water-Bottle Refill Stations

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Posted 6 months ago
by whatsthebeef
via photojojo

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Reblogged: photojojo: A Photoshop pop-up shop is coming to San Francisco this Saturday through August! … Photoshop Pop-Up Shop Opening in San Francisco (Thanks, Kim P.!) Zoom Image

Reblogged: photojojo:

A Photoshop pop-up shop is coming to San Francisco this Saturday through August!

…

Photoshop Pop-Up Shop Opening in San Francisco

(Thanks, Kim P.!)

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